RSI Recursive self-improvement for marketing

Tap once.
Your marketing gets better every day after.

Give 1Tap your URL. It makes on-brand videos, ads and landing pages, ships them, reads what actually worked, and breeds the next generation from the winners. No briefs. No reshoots. No guessing which version to try next.

Built by SigmaZ AI on the TapVid rendering engine.

best variant · score evolving
tap1×
variants tried48
lift vs gen 1+0%

The loop

One tap starts a loop that never stops learning.

A/B testing asks you to write the variants and read the results. 1Tap does both, then uses what it learned to write better variants. Each cycle starts from the last winner, so gains compound instead of resetting with every campaign.

  1. 01

    Tap

    Paste a URL or one line. 1Tap reads the product, your brand kit and past results.

  2. 02

    Generate

    Dozens of variants across videos, statics, carousels, avatar UGC and landing pages, all on brand.

  3. 03

    Judge

    A preference-trained judge rejects off-brief and off-brand work before anything spends a dollar.

  4. 04

    Ship

    Approved variants go live on your channels with budget routed toward early leaders.

  5. 05

    Evolve

    Winning hooks, formats and visuals are recombined into the next generation. Losers retire.

Product

Four engines. One button.

1Tap Create

Generates finished creative from your URL: explainer and product videos, avatar presenters, static ads, carousels and landing pages. Code-rendered motion keeps text pixel-perfect and every frame editable.

  • Video, static, carousel, landing page
  • Brand kit locked: fonts, colours, logo, voice
  • Every output editable, not a black box

1Tap Judge

A pre-flight reviewer trained on human preference. It scores each variant against your brief and brand, explains every rejection, and stops bad work before it reaches an audience.

  • Brief and brand compliance with reasons
  • Preference-ranked quality score
  • Human approval gate when you want one

1Tap Evolve

The self-improvement loop. Reads real performance from your channels, finds the traits behind each winner, and breeds the next generation from them, on a schedule you set.

  • Meta, Google, TikTok, LinkedIn, email, web
  • Budget shifts toward early leaders
  • Autopilot or approve each generation

1Tap Memory

An experiment ledger for your brand. Every variant, score and result is kept, so the system and your team can see why something won, and the next campaign starts from there instead of zero.

  • Plain-language "why it won" notes
  • Reusable winning hooks and assets
  • Exportable; your data stays yours

Testing by hand vs. 1Tap

Testing by hand 1Tap
Who writes the variantsYour team, every round1Tap, from what already won
Variants per round2–4Dozens, pre-screened
What you learnA winner, then it's forgottenThe traits behind it, kept in Memory
Next campaign starts fromA blank briefYour best result so far
What you pay forCredits and retriesFinished, approved assets

Demo

Watch a campaign evolve.

Type your product or URL and tap. This runs a simulated loop in your browser: six variants per generation, the judge's score, and what each generation inherited from the last.

Generation —

Tap to generate the first six variants.

Simulated scores for illustration. A real run reads your channels' results.

See it on your own product.

30 minutes: we run a real first generation on your URL during the call.

Book a live demo

Pricing

Pay for finished assets, not credits.

Rejected drafts and regenerations are on us. You're billed only for variants that pass the judge and your approval.

Starter

For founders running their own growth.

$49/ month
Start free trial
  • 1 brand
  • 30 finished assets / month
  • Weekly evolution cycle
  • 2 channels
  • Judge + approval gate

Enterprise

For brands with many products, markets or agencies.

Custom
Talk to us
  • Unlimited brands and seats
  • Judge trained on your own results
  • API and MCP delivery into your agents
  • SSO, audit log, data residency
  • Dedicated success engineer

All plans: 14-day trial, cancel anytime. Prices in USD, ad spend not included.

Team

Built by SigmaZ AI.

We build generative video and the evaluation systems that grade it. 1Tap puts both into a loop: the same judge we use to improve our own models now improves your marketing.

FAQ

Questions.

What does "recursive self-improvement" mean here?

Each generation of creative is made using what the previous generations learned. The output of one cycle (results, and the reasons behind them) becomes the input of the next, so quality climbs instead of resetting.

Will it publish anything without my approval?

Only if you turn on Autopilot. By default every generation waits in an approval queue with the judge's notes attached.

How does it stay on brand?

Your brand kit (fonts, colours, logo, tone, banned claims) is a hard constraint at generation time, and the judge checks every variant against it before you see it.

Do I need existing ad accounts?

No. Without connected channels, 1Tap evolves against the judge alone. Connecting a channel adds real-world results to the loop.

Who owns the assets and the data?

You do. Every asset and the full Memory ledger can be exported at any time.

Stop guessing the next variant.

Tap once and let every campaign start from your best result so far.